Electronics retail chain operator Nojima Corp. has announced the development of an artificial intelligence (AI) program that acts as an avatar for its president, Hiroshi Nojima. The AI, known as generative AI, has been trained using President Nojima’s books and past remarks. When employees seek advice from the program on their computers or smartphones, the AI avatar responds on behalf of the president.
Nojima Corp. plans to utilize this program for human resource development purposes. The company collaborated with Happiness Planet Ltd., a subsidiary of Hitachi Ltd., to develop the AI. In addition to President Nojima’s books, the AI has also been trained using his lectures and internal bulletins from the company. This ensures that answers provided by the AI reflect President Nojima’s life philosophy and management principles.
For instance, if an employee inputs a query about how to handle a subordinate who made a mistake, the AI will respond with advice such as “It is important to pay attention not only to the result but also to the efforts and attempts in the process.” The response will also include information about its source.
Initially, around 2,000 executives will have access to this AI program. However, Nojima Corp. plans to eventually make it available for all employees across its group companies.
During a press conference, President Nojima expressed his belief that passing down ideas can be challenging and stated that he thought it would be beneficial to have a system in place that provides answers when employees face difficulties.
This new development by Nojima Corp. showcases how artificial intelligence is being utilized in various industries for different purposes such as human resource training and support systems within organizations.